Unbound Growth Blog

Giving References

Posted by Rick Roberge

 9/18/17 8:25 AM

You can't make this stuff up!

A couple of weeks ago, somebody asked me to connect on LinkedIn. I did the usual.

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I replied.

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He replied.

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To which I replied.

Ben4.jpgWe had a conversation. Carole and I shared

Honest to God, he asked us for a reference.

Did he not listen to the interview or read any of the blurbs?

Did he not read any of our testimonials on LinkedIn? (Remember, that's where he found me.)

Why doesn't he just reach out to one of those people?

Here's what's going on. Buying is different from recognizing that something is the solution. Buying is deciding and committing. Deciding means trusting yourself and believing in yourself. Who in their right mind would trust a stranger's opinion more than their own?

By the time I'm asked for references, I've already given them. So, the real question is...?

The first ebook that I ever wrote addressed two issues.

  1. How to handle your prospect’s request for references, when you don’t have any (or any that are pertinent), but you know that you can do the work.
  2. Winning in a "Three Bid" World

It's no longer publicly available, but if you contact me, I'll send you the PDF.

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