Rick and I have been working with a client for 30 days. So far, she has closed a 10k deal and has 3 more strong opportunities for over $100K/year each. She could reach her 2015 goals before the end of the quarter. When we shared her story with our other clients during a group training, one told me later that he was green with envy. What did she do? What tactics worked for her? How can they do the same thing?
Topics: sales, sales best practices
I started reading Agile Selling the weekend before I left for my first Sales Shebang event. The shorter of Jill's books, it was informative and enjoyable to read. As I sat next to my husband at the lake and read certain parts out loud to him exclaiming, "Who does that sound like to you?!?", I would laugh when he asked who got inside my head. Here is what I loved about Jill's latest book and what I took away from it.
Topics: sales best practices
A SLA, or service level agreement, is like a contract between sales and marketing departments or functions. It is the feedback and handoff that happen between the sales and marketing functions as a buyer enters and goes through their buying process. Below is a sample of a Smarketing SLA template that I use with clients.
Topics: sales and marketing alignment, smarketing, sales best practices, marketing best practices
No, this is not a book review of Animal Farm. Although if you consider that the biggest danger of 'best practice blindness' is myopia then yes, consider this a book you should add to your business book reading list.
Topics: target customers, sales and marketing strategy, sales best practices, marketing best practices
