Too many founders and sales leaders hire fast, expect magic, and fire faster.
No coaching. No clarity. No real plan.
👉 If you’re running sales without a system, your best-case scenario is burnout. Worst case? You lose funding and revenue.
Here’s what actually works:
- Start with your buyer — What’s their problem (in their words)? Why are you the best solution?
- Break it down — Teach the buyer first, then the product. Connect the dots.
- Use real convos — Recorded calls, support chats, exec insights. Let new hires hear how buyers really talk.
- Skip the firehose — Start small. Layer info as they go. Use assessments to personalize what matters most.
Need to stop guessing and start onboarding with intent?
Check out our Done With You Sales Hiring Program and find out why our unmatched 71 percent success rate for new hires means you can more predictably scale your sales team so that you can break through your revenue plateaus.
Are you a new hire who needs to figure it out now?
Check out my friend Tania Doub’s workshop on how to hit the ground running in your new role.
🎥 And watch this month’s video for more