Data, Research and Hypothesis

Step 1: Sales Effectiveness and Analysis Report

  1. Using objective and validated third party data from over 1.7 million sales professionals on 282 sales attributes, this report pinpoints your organization's unique strengths and weaknesses and identifies what development is needed and where- all in a matter of weeks, not months. Click here to read about the science that supports this step.
  2. A comprehensive executive review of your organization's findings and recommendations with executive leadership. You will know exactly how much revenue potential your team has, what it will take, and how long how to achieve your revenue opportunity.  
  3. Based on your organizations findings, we calculate the frequency of sales coaching needed and the length of your development program. We may also recommend specific training courses that your team can take online.
  4. By either working with the team directly, or with management, personally meaningful goals are identified and documented. Once completed, each team member will get their evaluation findings with specific reading instructions, an action plan worksheet and a scheduled review date. Click here to learn the science behind this step.

Experiment and Test

Step 2: Custom development program

  1. Depending on your timeline for growth, your coach can work with your front line managers and/or your team directly.
  2. Regularly scheduled virtual coaching sessions are short (15 min) and focused on real world opportunities and conversations. Sessions follow a debrief, analyze, and practice framework.
  3. On-demand access for your team to your coach's calendar for when those urgent calls or meetings arise.
  4. Access to a customizable coaching platform for email reviews and recommendations, call recording and analysis, best practice building, and customized skill challenges.
  5. Content and social media coaching to help your team build an online presence and following.

Analyze and Refine

Step 3: Results and progress assessment

  1. Weekly and monthly review of goals, plan, progress and results. 
  2. After 6 months, objective re-evaluation of progress comparison.
  3. Once the current team development is designed and implemented, scale predictable revenue with data-based hiring with ideal seller profile and criteria, objective screening and interviewing, and science based on-boarding program. Click here for more on the science of sales selection.