In a recent episode of the Buyer First Interviews, I sat with Lee Salz, the founder and CEO of Sales Architects, to discuss the importance of good buying experiences and how sellers and managers can create an ideal buying experience.
Trying to keep up with competitive differentiation is becoming far more extremely complex in today's market.
Who doesn’t have excellent customer service? Or an all-in-one solution? Or an AI-enabled widget?
Subscribe to our monthly newsletter to get a summary of our recent blog posts, upcoming events & more!