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How to sell your "not perfect" product

The product is never going to be right there. Right? Like I hear this a lot from Tech startups where sellers are coming into it. It's like, “Oh I could sell it if it did that” or “I could sell it if it did this”, and, “But that”. 

Book Review: Karma and the Small Town Rules

How Big Brands and Small Business Can Prosper in a Connected Economy

Why I read it: Despite the fact that the majority of my career has been with small business entrepreneurs, I have also consulted with large enterprise brands. Going between the...