Why does it feel so hard to “add value”? Maybe because we’re asking the wrong question. Instead of focusing on what we think is valuable, we need to start asking: What’s valuable to your buyer—and their buyers?
Jane Gentry had much to say about her nightmare buying experiences that we might have a blog series.
Trying to keep up with competitive differentiation is becoming far more extremely complex in today's market.
Who doesn’t have excellent customer service? Or an all-in-one solution? Or an AI-enabled widget?
One of the things that I love about my work is that I get to work with every level of the sales organization- from the frontline BDR to the president of the company. And not only sales organizations, but also self-employed and small business owners...
Can you really afford to not be buyer first in your sales process? Not anymore, you can't. Technology must enhance the human experience to further advance your buyer toward deciding whether they will buy your product.
Okay, super quick coaching tip for y'all. Have you ever wondered why our buyers recoil from us? Perhaps it is because we are so often told in sales that it is our job to dig for, discover, and uncover the pain. Then we become so laser-focused on the...
We have to make sure that we're focused on sounding more like a human than our email sequences do. This kind of goes along with the thinking that you have to be able to add more value to the conversation than Google or your website does.
Have you heard the phrase or seen the phrase being tossed around lately about “getting one percent better every day”, as much as I have? Yeah. Well, have you ever watched the ups and downs of the stock market, political polls, or tried to lose...
A while ago, I volunteered for a local event put on by Envision Maine, a non profit organization dedicated to promoting the next economy. The event that I attended was titled “Educating Tomorrow’s Innovators and Entrepreneurs.”
From this event, I...
Last week I presented brand new data on sales managers and their impact on their salespeople. If you were one of the sales managers and executives with growing teams that were there- thank you for your questions, the conversations in the hallways...
