How do you start a #buyerfirst relationship with my current customers if they've already gone through a traditional sales process? Is it too late?
Prospecting, Smarketing, and Buyer Intent
In a previous smarketing post, I explore the challenges that sales and marketing have when trying to determine if the marketing message was attracting the right people.
Can the Right Prospecting Tool Expedite Your B2B Sales Process?
Previously, a sales person's best prospecting tools were:
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I have recently come to the conclusion that there are 3 basic criteria that need to be present for me to have a good relationship with someone. Whether client, partner, spouse or friend.
