The topic of discussion from last week's live Inbound Networker's group meeting seems like an ageless question, and one that I think is completely subjective. For some, work is those things that they have to do, but don't like to do. Chores.
Topics: book review, inbound networkers, entrepreneur
Why I read it: Despite the fact that the majority of my career has been with small business entrepreneurs, I have also consulted with large enterprise brands. Going between the two worlds gives to some interesting observations on what they have in common. And it has everything to do with one to one relationships.
Topics: book review, entrepreneur, Ingagements, small business
Topics: inbound marketing, book review, inbound sales, Ingagements
Change is hard. Knowing what to change, how to change, and predicting whether or not it will be worth it are daunting and overwhelming questions for anyone. Whether it is a change in your personal or business life, we are all trying to make some type of change happen.
Topics: smarketing, book review
According to Harvey Mackay in Dig Your Well Before You're Thirsty, building your network is the most important thing you can do for your business presence. It can make or break you.
Internet conundrum for small businesses
The transition to internet marketing involves serious learning curves for businesses. Whether large, small, or teeny-tiny, businesses are increasingly aware that an internet presence is necessary. But the process of building up and maximizing your internet assets takes patience and commitment.
Topics: inbound marketing, book review, social media, internet marketing strategy, small business internet marketing, internet marketing optimization
Although I grew up in the height of the 80's, my typical big-haired 80's girl persona was short lived. By highschool I was a closet hippie in boots, tie-dye and gypsy skirts. My favorite music included Pink Floyd, Led Zeppelin, the Doors and- yes, the Grateful Dead. My mother frequently told me I was in a misplaced generation. In fact I wrote a social studies paper on how I would reconstruct societial norms based on the Grateful Dead philosophy (I called it Stoney Island- my friends still tease me about it).
Topics: book review, customer service, new age marketing
This short 90 page book was given to me by a friend after I related to her the story of my youngest son who had a complete meltdown any time he was faced with a change that he was unprepared for. Despite my attempts to explain to him that this was just how life went sometimes- you're thrown lots of curve balls and have to do your best to work through them, he never seemed to be able to handle it well.
Topics: book review
