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5 Reasons to do a Keyword Analysis as part of your Internet Marketing

I was not sure where to start with this week's post- most of the time my posts are inspired either by questions clients ask me, questions clients should be asking me, or recent trends and topics that I have read elsewhere (that I either agree with...

Why Some Internet Marketing Strategies Are Losing Lead Conversions

"Conversion optimization, what is that and what is the point?" was a question recently posed to me. I love it when people want to get down to the basics and find out not just the what, but the why. A simple question deserves a simple answer. So...

What are your online goals and objectives?

The first step for any internet marketing campaigns is to set your objectives. What do you want your website, email, blog, or pay-per-click campaign to accomplish? Are you looking for new leads, trying to populate a webinar, increase the sale of a...