It’s been a busy end of year... last year I spent nearly 800 hours watching recorded demos and listening to client sales calls. From discovery calls to demos, I have heard some good, a lot of bad, and some just downright… boring.
Through that...
There is a lot that goes into effective sales coaching, but the research and results are real and measurable. Yet, even though coaching is where half of a sales managers time should be spent, there is little to no formal training and coaching on...