Unbound Growth Blog

Why Spock Would Have Mind-Melded Twitter, Facebook and LinkedIn

Posted by Jess Stark  11/1/11, 11:35 AM

Last week, the Hubspot Unicorn posted wise words from the most logical source there is: "The miracle is this - the more we share, the more we have."

Spock would approve of social media for business

I am a HUGE Spock fan. Like Carole, I grew up in the Trekkie generation and have had a crush on Spock since I was a little girl. Maybe it is the logical nature.

It struck me how appropriate that quote is for using social media for business.

What is marketing anyway? Taking someone's idea and building on it. In todays internet world, information is coming at you at the speed of light. Social media is all about staying active, keeping up, sharing the knowledge that you have, and the knowledge that you gain from being around others who do similiar or complementary things. Everyone ends up with more because of it - including businesses.

People spend a lot of time and effort to figure out the metrics for being successful on Twitter. Why? Because people are there. People are paying attention, people follow you to get the latest and greatest information on the topic that you write about. And when you share with people, some of them will share back.

LinkedIn is the new resume. When people want to find a job, they change their information to searching for a job and they find one. Facebook is becoming as powerful a search engine as Google. You want information fast? Ask your friends on Facebook. You get timely, referral-based messages that answer your questions. Everyone wins.

Wouldn't Spock have thought it was logical to utilize the tools of the future to get to your destination?

Business Buddies

Businesses can get in on this sharing more and having more. Social media is not just a fad - not just a band wagon to jump on. The yellow pages and direct mailers aren't getting people's attention anymore. Now people are browsing Facebook and Twitter from their smartphones. It's easier than ever to ask their friends for referrals - and get one the moment they need it. Businesses can be "friends" too.

Get Set Up on Social Media

Want advice on how to start using social media for business? Sign up for our next Smarketing Training Course, starting in January!

Click me

Topics: social media

Why this blog exists.

"Experience is a hard teacher because she gives the test first, the lesson afterward." ~Vernon Law 
This blog is a home for the business growth lessons that we and our associates and clients have learned from the front lines.

Subscribe Here!

icon-ebooks-eguides-1.png
Download eGuides and eBooks to start using today to help improve inbound sales, and your sales management skills
Download now.
icon-worksheets-templates-1.png
Access the worksheets, recordings, and slide presentation with notes for sample sales and marketing training we use.
Access here.
icon-videos-audio-1.png
Access all of the previously held webinars and other live interviews for real world sales analysis and role playing
Watch now.

Posts by Topic

see all