For the past 168 days I have used an app to track all of my calories taken in and burned off. 45 pounds later, things have changed a little. First of all, absolutely nothing fits. Not even my shoes. Bummer right?
Creating the content that you audience wants to read, see, hear or watch isn't easy for anyone, even the ones who live it and breath it on a daily basis. Corey Eridon, Inbound Marketing Content Manager at HubSpot, is certainly one of those people.
Father O'Malley answers the phone.
Why is it that as much as SEO changes, it still remains the same?
- if you do it alone.
- if you aren't inspired.
- if you have a thin skin.
- if you are a perfectionist.
- if you expect immediate results.
This is an unofficial list of course, but it is my own personal writer's block list. Somehow admitting that you...
Why prioritize your markets in your marketing plans?
Determining your business objectives and deciding which target markets to pursue can sometimes feel like a game of chance. We don't want to miss any opportunities, and so the temptation is to...
Personal Sales Techniques and Tips
This post has been sitting in draft since April. It was initially inspired by a fellow inbound marketer who asked me to help them with a start-up company prospect who they thought needed buyer persona profiles and...
In his book "Sales Shift" (that you should be reading), Frank Belzer calls the approach of a prospect like approaching a red light. You go slow and look before advancing.
And other Sales and marketing thoughts for the weekend.
Looking back over the past week's conversations, blog post reads and other things that have caught my eye, these questions seemed to stick with me on my Friday review. And sure, maybe I'm...
