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What happens when you collaborate with buyers?

What are the essential skills for us to have to be a #buyerfirst seller? If I can only list one fundamental skill as the most important. It's the ability to collaborate. My mom and Napoleon would say, “if you want something done right, you have to...

Buying process essentials you need to know

Tonya Bjurstrom from Dirby Solutions joined me for my July  #BuyerFirst Ask Me Anything. Tonya and I have gotten into many conversations (both on the phone and on social media) about being #BuyerFirst.

Consultative or #buyerfirst selling: Which is best?

Rather than a linear process, I see the collaborative selling model as more layered and cyclical. Like, an onion. You peel back the layers of an onion. 

Do buyers really wanna talk with sellers?

Janice asked, “The research shows that buyers now have a preference for self-service. Is #buyerfirst giving them what they want?” Love this question. 

Someone just downloaded your resource: Now What?

Doug asked, "Can you elaborate more on improving the inbound marketing experience to make it easier for buyers to purchase –social proof"? Love this question, Doug. So, Inbound is an interesting sort of dynamic that happened over a decade ago.

Why are your buyers ignoring you?

How do I meet the activity levels that my manager is demanding and not turn my buyers off with spam? It is a question that comes up for me every week with sellers. And it's also a question that managers are struggling with as well, the competing...

Should you do what your buyer wants?

I've heard from a lot of people and from some of those that I coach is that this fear that if they do this buyer first approach and their buyer is wrong about how they're seeing their problem or categorizing the solution:

Inbound or outbound: What's your best choice?

So it's interesting that many people talk about: “it's either, or”. As if life was black and white and that we make decisions based completely on one or the other. 

Remote Workers: Why you're feeling so disconnected

Being remote, the pandemic: In all honesty, I took for granted, how big of a shift this was going to be for people because I've been working remotely and virtually for over a decade. It's second nature to me. So I had to kind of go back to those...

You Can Break Free From Procrastination!

There are very few people in the world who don't have “Call Reluctance”. I mean who really likes to get hung up on?

I've coached and worked with BDRs and SDRs who have been called every explicit  word, hung up on and been called a horrible person....