In college, I took many marketing research related classes. In one class we had to help a small business determine their market, the size, demographics and marketing plan. Not surprisingly, my satelite campus had many entrepreneurs taking that class to help them figure out their business plan. The teacher had us break into groups and do the assignment together. We had only a few weeks to put our findings down on paper. For one local entrepreneur, her small business was new to the area. She didn't know where to start. I went to the local chamber of commerce web site and found demographic data on the area, places she could rent for office space, even events that would connect her business to others in the community.