Why I Read It

This short 90 page book was given to me by a friend after I related to her the story of my youngest son who had a complete meltdown any time he was faced with a change that he was unprepared for. Despite my attempts to explain to him...

Headlines have always been a topic of spirited discussion in the marketing world. Long before there were websites, emails, landing pages, banners and pay per click ads, headlines played a major role in selling everything from Coca-Cola to Chevrolet.

Guest Post by Ovetta Sampson, Write Way Writing

In all fairness and self-disclosure, I am a registered Independent. I have not made my final decision on who I will vote for governor here in Maine (the man I wanted for the job didn't win the primary- he knows who he is). I am not, nor will I ever...

This past week has been a whirlwind of great people and even greater content.

Why can't marketing and sales just get along?

This is not a new problem, it has existed, since, well.... always! I call it the blame game.

Is LinkedIn the red headed step child of the big three?

In preparation for my LinkedIn presentation at Social Media FTW, I came to realize how much LinkedIn is ignored. I actually started realizing this when clients would ask me, "How do I get more...

What is Facebook Places?

Facebook has recently launched a new Application called Facebook Places, a location based app that utilizes your cell phone to allow you to let your friends know where you are based on your GPS location. 

It's okay to be a narcissist, really?

You may have heard a lot of talk in the social media channels warning you to 'not be that guy' and self-promote yourself more than you do others.